Ecommerce Dropship Sales: 5 Handy SEO Tips & Tricks

Posted on July 23, 2011
Filed Under Dropshipping, Search Engine Optimization | Leave a Comment

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Ecommerce Dropship Sales: 5 Handy SEO Tips Tricks

SEO is crucial to the success or failure of your ecommerce dropship sales home business.

Staying on top of the latest and greatest about SEO should be very high on your list of priorities when it comes to your ecommerce dropship sales. SEO, or Search Engine Optimization, is what keeps traffic coming to your site and as you are surely aware; traffic is the lifeblood of your business.

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Here are 5 handy SEO tips for your dropship sales business:

I. Your main navigation bar should always contain keyword rich text. Ditto for your product descriptions and don’t forget your images, either. Focus on keywords and use them wherever they will help the search engines find your site.

II. To ensure that your site is not only SEO but user friendly, as well, use breadcrumb navigation for all of your inner pages, linking back to your main web page. This keeps shoppers from getting confused about where they are or where they are going and acts as a very helpful SEO tool and secondary navigation.

III. Keep descriptions of your web pages relevant and keyword rich. Always be sure that your web page description follows through on the promise. In other words, if someone clicks on your web page link in Google search results that is describing pet beds, make sure that they land on a page about pet beds instead of something else. This is fairly common and very annoying. In fact, it’s probably a big reason for a poor conversion rate. Bear in mind that shoppers are in a hurry or at least aren’t usually inclined to waste time searching for something that should have been found with a click.

IV. Use Google friendly URL structures. That is, use text within your URLs that Google can easily find and understand. For example, separate the words in your URL text with hyphens.

V. Your headers are critical to SEO! Each page heading should use SEO best practices to make it easier for search bots to discover. Search engines assign quite a bit of importance to headings, so make yours work for you.

These simple SEO tips can help build your online dropship business.

If you enjoyed this article, you may also find this one useful: Dropship News: Google Makes Changes That Affect Long Tail Traffic!